Witchcraft, magick, paganism, manifestation, and all things occult have surged into the mainstream. I first got into the craft before major social media was a thing, it felt like being part of a secret world. Now, witchcraft is everywhere: tarot cards are sold at grocery stores, crystals come in any shape you can think of, and TikTok has it’s own WitchTok abundant with spell tutorials and aesthetic rituals. On one hand, it’s exciting to see the craft becoming more accessible. On the other, it means low quality products are constantly being pushed on us at a markup. It raises the question: How can we stay ethical in a world where…